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Selecting the right tone of voice for your Judge.me emails
Selecting the right tone of voice for your Judge.me emails
Updated over 8 months ago

The tone of voice you employ in your emails can significantly impact your interactions with customers. Your choice of tone can vary from being direct to friendly, aligning with your company's brand strategy.

Judge.me offers a range of email templates, each designed with distinct tones of voice for you to select from, including friendly, direct, and elegant. Alternatively, you have the option to create a custom tone of voice for each email.

Please be aware that currently, emails with different tones of voice are only available in English.

1. Select the tone of voice for all emails

  • From Judge.me admin, locate to Collect Reviews > Emails

  • Scroll down to find the Email Tone of Voice setting.

Please note that any changes made to the emails will be lost if you apply a new tone of voice. If you wish to select different tones of voice for individual emails, please proceed to part 2.


For other platforms

To modify the tone of voice for all emails, follow these steps:

  • Go to Settings > Review Requests > Email Templates.

  • Scroll down to locate the Email Tone of Voice section.

  • From the drop-down menu, choose your preferred tone of voice.


2. Customize tones of voice for different emails

To choose the tone of voice for each email, follow these specific instructions for various email types:

Review request emails:

  • Go to Collect Reviews > Email Templates.

  • Click on "Edit" on your review request template.

  • In the Email Settings tab, select your preferred Email Tone of Voice from the drop-down menu.


For other platforms

  • Go to Email Templates > Email Templates tab.

  • Click on "Edit template."


Reply to review email:

  • Go to Collect Reviews > Reviewer Notifications

  • In the "Reply notification email" section > click on Customize.

  • From the drop-down menu, choose your Reply Email Tone of Voice.


For other platforms

  • Go to Settings > Other Emails tab > Reply to Review Email tab.

  • Scroll down to locate the Reply to Review Template.


Review confirmation email:

  • Go to Collect Reviews > Reviewer Notifications

  • In the "Review confirmation email" section > click on Customize.

  • From the drop-down menu, choose your Confirmation Email Tone of Voice.


For other platforms

  • Go to Settings > Other Emails tab > Review Confirmation Email tab.

  • Scroll down to locate the Review Confirmation Template.


Coupon emails:

  • Go to Marketing and Social > Coupons

  • In the Coupons section, click on "Customize coupon email."

  • Select your Coupon Email Tone of Voice from the drop-down menu.


For other platforms

  • Access Settings > Rewards > Coupons.

  • Scroll down to find the Coupon Email.


Media reminder emails:

  • Go to Collect Reviews > Reviewer Notifications

  • In the Media reminder email, click on "Customize"

  • Choose your preferred Email Tone of Voice from the drop-down menu.


For other platforms

  • Visit Settings > Other Emails tab > Media Reminder Email tab.

  • Scroll down to locate the Media Reminder Template.


Q&A notification emails:

  • Go to Collect Reviews > Reviewer Notifications

  • In the Q&A notification email, click on "Customize"

  • Choose your preferred Email Tone of Voice from the drop-down menu.


For other platforms

  • Head to Settings > Other Emails tab > Q/A Notification Email tab.

Scroll down to find the Answer Notification Email.


3. Examples of different tone of voice for review request emails

Friendly

Direct

Elegant

If you need help selecting tone of voice for your Judge.me emails, contact our team at [email protected]. We're available to help 24/7!

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